In 100 Words: Fail Fast


We are so conflicted when it comes to failing. Failure is painfully hard to endure, yet amazing break-throughs can emerge out of the trial. The failure of Plan A may lead to a successful Plan B (or C or H…). We achieve success precisely because we failed earlier attempts. So, the faster we fail, the more quickly we can succeed.

Certain sales approaches teach how to get to “no” quickly. There is something to that attitude. Why waste resources hoping? Choose a path then push, fail, learn and modify. Repeat. With some iteration of the cycle success will likely emerge.

“There are no secrets to success. It is the result of preparation, hard work, and learning from failure.” –Colin Powell

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