Archive for April, 2021

In 100 Words: Don’t Confuse Size with Impact

Friday, April 30th, 2021 by Troy Schrock

Isn’t it refreshing talking with leaders who are excited to share stories and measures of impact rather than telling you how big an organization they lead? It’s refreshing because the default measures of success are generally revenue volume, market valuation, and number of employees. Does significance come only from having a larger organization?

Imagine you and your team thinking through how to measure and communicate impact along with units of size. Maybe identify measures around:

• Your purpose (cause)
• Impact made in your customer’s and employee’s lives
• Your community investment

The focus shifts our thinking to how we can multiply impact.

“You can have an impact anywhere you are.” Tony Dungy

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